Gift vouchers

The design of the gift vouchers for the Italian restaurant La Café was based on a combination of Italian ingredients and fine graphics. The emphasis was on clarity, gift character and a feeling of quality. The visuals evoke the taste, joy and experience that the restaurant offers its guests. The vouchers look clean, elegant and concise – ready to be given as a gift that delights not only in taste but also in form.
For the Italian restaurant La Café, we designed a set of gift vouchers in several values to serve as an elegant form of gifting and a brand marketing tool. The aim was to create a visual that combines clarity, taste appeal and a light touch of traditional Italy – without kitsch and with flair. We used photography of fresh Italian ingredients combined with clean typography and a subtle leaf design in the background to highlight the character of the brand. The voucher is designed as a format suitable for print and digital use. The colour scheme is based on the logo and cuisine – green, red and creamy white. The resulting design feels professional, yet personal – like something you really want to give as a gift. It helps the restaurant to build a relationship with customers as well as expand the visitor base through referrals and experience.